Wendall Cady
Founder, Financial Coach, Guide
About Your Financial Coach
Wendall brings more than 40 years of experience as a Certified Financial Advisor. Now in retirement, he dedicates his time to helping individuals and families create stronger, more sustainable financial paths — leading to greater stability and a better quality of life.
Guiding Your Financial Success from Vision to Victory
“Sitting and waiting for things to change often leads to more of the same. I’m here to help you move — with direction and support — toward something better.”
This isn’t about spreadsheets. It’s about your life. Where you are now – where you've been – and where you want to go.
We’ll help you shift your mindset, build better habits, and take consistent action toward the life you want. With GUIDE by your side, you’ll move from confusion to clarity — and become the hero of your own journey.
No jargon. No shame. Just practical, proven support.
Are you ready for your free consulatation?
Education & Qualifications
BA: Princeton University
MBA: Dominican University/Northwestern University
CFC: Ramsey Certified Financial Coach
40+ years working with a moajor firm in Chicago as as a Certified Financial Advisor
On a personal note.
Wendall brings decades of experience, a deep passion for helping others, and a belief that your financial life should reflect your values — not your fears.
Now “retired” from traditional financial advising, he devotes his time to coaching individuals, couples, and groups who want to live more freely and intentionally.
A lifelong Chicagoan, Wendall loves walking the city, traveling, hiking, biking, and kayaking in Wisconsin’s Northwoods. He’s also joined the pickleball revolution — and is still working on his backhand.
